"High levels of alcohol consumption and increases in heavy episodic drinking (binge drinking) are a growing public concern, due to their association with increased risk of personal and societal harm. Alcohol consumption has been shown to be sensitive to factors such as price and availability. The aim of this study was to explore the influence of glass shape on the rate of consumption of alcoholic and non-alcoholic beverages."A scientific study conducted by a study group of the Faculty of Experimental Psychology, University of Bristol, UK, analyzed the relationship between the shape of the glass and the consumption of alcohol.
The study involved several subjects in which they were made drink beverages, both alcoholic and non, in glasses of different shapes: it was found that the rate of consumption of the drinks is influenced by the shape of the glass, but this influence is greater in the case of alcoholic beverages, compared to the "soft drink."
It was found that when the subjects drank from a glass cylindrical employing around 60% more time to finish the glass, than when the drink was served in a glass "curved".
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